Author Dr. James Marcum spoke about his book Medicines That Kill: The Truth about the Hidden Epidemic. Scott M. Broetzmann, President & CEO, Customer Care Measurement & Consulting spoke about how $202 billion in revenue is at risk with poor customer service. Sue Thesenga, External Communications Manager for American Red Cross spoke about Red Cross's need for blood donations this holiday season. Russ Wiles, Business reporter for Arizona Republic spoke about his article on Microchip Technology and its 100 consecutive profitable quarters. Read the whole story at www.azcentral.com.